College Board - College Readiness Assessments 100% Remote (anticipated 40-50% travel, usually 1-2 days at a time) About the Team The College Readiness Assessments ("CRA") division is a team of mission-driven people who deliver the SAT Suite of Assessments (SAT, PSAT/NMSQT, PSAT10, and PSAT 8/9) to millions of students across the world each year to help open their paths to life after high school.The SAT Suite connects students to a wide range of post-high school opportunities, including scholarships, careers, and colleges and universities. In 2023, we retired the use of paper/pencil testing and are now a fully digital SAT Suite offering an assessment that is easier to give, easier to take, more secure, and more relevant. The Executive Director, Business Development will lead and build out the newly founded SAT Suite Market Development and Engagement team responsible for our market and sales strategy, stakeholder engagement, and SAT Suite messaging. With the transition of the SAT Suite to digital assessments now complete, we are establishing this team to lead how we present the SAT Suite and its mission and benefits to stakeholders (K-12, Higher ED, students and families, media, etc), with the goal of driving its continued growth as we seek to deliver on our mission for as many students and schools as possible. About the Opportunity As the Executive Director, Business Development, you are energized by the opportunity to develop and implement a market and sales strategy that enables our team to achieve and exceed volume, revenue, and retention goals for districts and states who bring the SAT Suite and its benefits to students. You will develop and then use your deep understanding of the customers and stakeholders we serve, the programs we deliver, and the other programs and organizations in our market to create and continue to refine our market and sales strategy, including leading our RFP processes. Through extensive time spent with current and prospective customers and through analysis of the assessment and ed tech space, you will identify new products and features we should consider offering to better meet the needs of the K-12 market. You are driven by the chance to help a wide and diverse set of students access college, scholarship, and career opportunities, thus opening doors to access and opportunity for a wide set of students. You believe in our triple bottom line as you look to create mission, member, and margin value, the last of which enables College Board to reinvest in providing outstanding best in class services to our K-12 partners. Your experience in education, deep knowledge of assessments, and belief in the power of the SAT Suite enable you to communicate effectively with professionals in the education industry and build new relationships with institutional decision makers and thought leaders within this space. You will report directly to the SVP, College Readiness Assessments as a member of our division's senior leadership team. You will manage a small team to start as you work to identify the additional roles you need. In this role, you will: Sales Strategy and Implementation (75%) * Continuously refine our market and sales strategy and SAT Suite value propositions for all the assessments in the SAT Suite * Design and implement our strategy to secure new and maintain current K-12 state and district partners to achieve and surpass sales goals * Lead our RFP process to secure new contracts and renew current contracts using your deep knowledge of what makes the digital SAT Suite a best-in-class suite of assessments * Serve as the CRA lead for the State and District Partnerships ("SDP") division as we execute on and refine our market and sales strategy, ensuring the SDP team has the resources, training, and collateral needed to execute our sales strategy * Provide strategic direction and, when necessary, support in key sales opportunities to secure new business * Be responsible for a prioritized list of easily